Previously, we discussed step 1 of the Discovery phase – determining the overall goals. In this entry, we discuss step 2 of the Discovery phase – up-front value proposition, and site branding. We also discuss the resulting three documents that the Naviscent design team develops for you.
Step 2: Decide on the Web Site’s Up-Front Value [...]

In the previous entry, we presented an overview of the seven web site development phases. We discuss phase one – Discovery – in this entry.
Phase 1 – Discovery
During this phase, you and the Naviscent design team determine and clarify the scope of your project, your needs, and the needs of your intended customer base. We [...]

These next series of entries tie together the patterns, principles, and techniques we use for our customer-centered design and explain them in the perspective of a complete web site design process. Our intention is to describe the general process that we use to create or update a web site. These techniques can help define what [...]